Cold Brew CoffeeThere’s a new way to drink your daily cup of joe, thanks to the introduction of JÙS by Julie’s Probiotic Cold Brew Coffee, infused with GanedenBC30 vegan probiotics. The first-of-its-kind option provides users with instant energy, along with additional immune and digestive health benefits.

Available in original and vanilla flavours, the high-quality cold brew is made using a special brewing process that will satisfy the most discerning of coffee drinkers. The well-liked formula includes one billion CFUs of a special strain of tasteless vegan probiotics, GanedenBC30, which supports immune and digestive health, protein utilization and survives ten times more effectively than yoghurt cultures.

“We’ve always placed importance on creating quality products that promote good digestive health, as 70% of the immune system is found there,” said Julie Maleh, a certified health coach and founder of JÙS by Julie. “Our blended juices provide fibre that is crucial to healthy digestion, and now we’re taking it one step further with our Probiotic Cold Brew Coffee by giving our customers a delicious daily way to further increase the good bacteria in their systems.”

Studies have found that when bacteria in the gut isn’t healthy, it can contribute to everything from digestive problems to allergies, arthritis and mood disorders. The GanedenBC30 vegan probiotics in JÙS by Julie’s Probiotic Cold Brew Coffee populate the gut with healthy bacteria to support digestive and immune health. Studies have shown that GanedenBC30 reduces abdominal pain, bloating and post-prandial gas, and enhances the utilization of nutrients, including protein.

“JÙS by Julie’s reputation for quality drinks makes them the perfect partner for the industry’s first probiotic cold brew coffee,” says Michael Bush, Senior Vice President at Ganeden. “According to the National Coffee Association, Americans drink an average of 3.1 cups of coffee daily, so it makes sense to conveniently add the health benefits of probiotics into those servings.”

The first-to-market Probiotic Cold Brew Coffee is now available at JÙS by Julie retail store locations and through the online website, with a suggested retail price of $8 per 16 fl. oz bottle. To learn about JÙS by Julie’s story and for store locations, visit www.jusbyjulie.com. For more details on GanedenBC30 or for probiotic information, visit www.ganedenBC30.com.